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Privacy Policy

Effective date: November 5, 2026

In this privacy policy we, UAB Gut Health, company code 306058198, registered office Aludarių g. 3, LT-01113 Vilnius ("we"), explain how we handle your personal data when you visit our website guthealthbasics.com (the "Website") or contact us through the Website or by email.

The Website publishes advertising for products. When you follow a link from the Website to a website to take a quiz or make a purchase, the privacy policy of that website applies.

We process personal data in accordance with the California Consumer Privacy Act ("CCPA"), the EU General Data Protection Regulation 2016/679 ("GDPR") and other applicable data protection laws.

To exercise any of your rights described in this policy, email us at hello@guthealthbasics.com.

PERSONAL DATA WE USE

We process your data for the following purposes:

  • Device data. When you browse the Website, we collect information about your device and your use of the Website: IP address, approximate location, browser type and version, operating system, device type, referral source, pages viewed, time on page and clicks. We collect it through cookies and similar technologies. We use it to run and secure the Website, understand how it is used, and measure and show our advertising together with our advertising partners. See our Cookie Policy for details.
  • Correspondence data. If you contact us, we process the content of your message and your contact details to reply and keep a record.
  • Messaging data. If you subscribe to our emails, we process your email address to send them. You can unsubscribe at any time.
  • Legal claims. We may process any of the data above where needed to establish, exercise or defend legal claims.

Where the GDPR applies, our legal basis is your consent for device data used for analytics and advertising and for messaging data, and our legitimate interests for running and securing the Website, correspondence and legal claims.

WHO WE SHARE PERSONAL DATA WITH

We share personal data with:

  • service providers that host and run the Website for us, such as hosting, analytics and consent management providers;
  • advertising partners, such as Meta, Google and TikTok, to measure and show our ads;
  • companies in our group that provide services to us;
  • authorities, courts and professional advisers where the law requires it or to protect our rights.

PERSONAL DATA RETENTION PERIODS

We keep personal data only as long as needed for the purpose it was collected for, and no longer than:

  • device data: 2 (two) years from collection, unless you withdraw consent or opt out earlier;
  • correspondence data: 6 (six) months after the communication ends;
  • messaging data: until you unsubscribe.

After that, the data is deleted. We may keep data longer where the law requires it.

YOUR RIGHTS

Depending on where you live, you have the right to:

  • know what personal data we hold about you and get a copy of it;
  • correct inaccurate data;
  • delete your data;
  • object to or restrict our processing of your data;
  • receive your data in a portable format;
  • withdraw your consent at any time, without affecting earlier processing;
  • complain to a data protection authority.

To exercise your rights, email us at hello@guthealthbasics.com. We may ask for information to verify your request. We reply within the time set by the law that applies to you.

FOR CALIFORNIA CONSUMERS AND RESIDENTS OF OTHER US STATES

In addition to the rights above:

  1. We do not sell your personal information for money. We share device data with advertising partners to show you ads on other websites and platforms. California and some other states treat this as "selling" or "sharing" personal information, or as targeted advertising.
  2. You can opt out of this through the "Your Privacy Choices" link at the bottom of the Website. We also treat a Global Privacy Control signal from your browser as an opt-out request.
  3. You have the right to know, delete and correct your personal information, and you will not be discriminated against for using your rights. An authorized agent may make a request on your behalf.
  4. We do not respond to browser "Do Not Track" signals.

COOKIES

Please refer to our Cookie Policy.

CHILDREN

The Website is intended for people over the age of 18. We do not knowingly collect data from children.

CHANGES TO THIS PRIVACY POLICY

We will publish any changes to this policy on the Website and update the date at the top.

CONTACT

If you have any questions about this policy, contact us at hello@guthealthbasics.com.